What is MLM - Network Marketing - Residual Income?
What
is Network
Marketing?
Great
question; and one that many have a hard time explaining.
Did you know
that in just a few hours a week, you can create a major second
income that continues to increase over time? In fact, with persistence and
commitment, this income could soon replace your current full time income. It
could even create a lifestyle of the rich and famous.
What if it
worked for you like it has worked for so many others, including me?
When was the
last time you recommended a good book, restaurant or movie to a friend? How
often do you do that? Probably pretty often, right?
But, when
was the last time the publisher, restaurant or movie producer sent you a
"royalty" check for the referral?
Probably,
never.
Well,
despite the way things usually are, the idea behind what is now the fastest
growing home based business trend in America and around the world, Network
Marketing, is that if you get paid for recommending things
you like, use and believe in, you'll do this more and more! And, you'll probably
find some others that want to do the same thing.
That's it in
a nutshell.
Take about 20 minutes and watch
a movie that explains thoroughly what
Network
Marketing >>>>>
What if you
found a great product or service and you loved it so much you decided to go into
business marketing it?
You earn a
small commission for the ongoing purchases of those you refer to this product or
service, and you're also paid a small commission when you introduce this concept
to others, and they refer people.
Pretty
ingenious, huh?
And, the
best part is that this concept can create true, passive, residual income for you
and your family. And, you can touch the lives of hundreds and even thousands of
other people.
Many people
just don't understand the concept of
Network
Marketing. Let me explain the way this works and then think about this a
little as you evaluate your options within our industry, or, as you explain the
concept to others.
The concept
of Network Marketing consists of three major components.
TIME LEVERAGE
RESIDUAL INCOME
SYSTEM OF DUPLICATION
Time Leverage
This is the
ability to get paid month after month on the work that you do one time.
A good analogy that you are already familiar with is the franchising industry.
In franchising, the franchisee, or one who purchases the rights to do business
using a well-known business name such as McDonald's, pays a royalty fee every
month to the franchiser, or parent company. It's always a percentage of the
profits earned.
The parent company, or McDonald's, has incredible time leverage. The more
McDonald's stores they have around the world, the more money they make.
But, the parent company certainly doesn't do all of the work. If they have 5,000
stores, each open 18 hours a day, 90,000 hours are worked daily on their behalf.
The concept works in much the same way with our business system, except you
don't have to pay a royalty fee each month!
For instance, let's say you start your own Network Marketing business and begin
by investing five hours per week into your business. You introduce your business
system to Mike and begin working with him. He also puts five hours a week into
his business. You now have 10 hours per week working on your behalf, although
you are only putting in five hours yourself.
If you and Mike each bring in a new partner, who each commit to five hours, you
will soon be benefiting from 20 hours per week. Remember, your actual time
involvement is only five hours each week.
By the end of the first month, you have forty hours each week working on your
behalf. At the end of the second month, over 640 hours will be invested into
your business each week, but not all by you. You are only putting in five.
Do you see the beauty of time leverage?
In network marketing, we are paid for opening "outlets" and teaching those
"outlets" to be successful.
And, remember, franchising was thought to be a scam in the '70s, when it first
began.
Now, let's talk about residual income.
Residual income
This is the
ability to get paid over and over for the work that you do one time.
It's also called "royalty pay."
There are
very few businesses or industries today that pay residual income.
Musicians,
authors and insurance sales people are a few professions that do earn a residual
income.
If you were
to write or record a popular song, each time that song played on the radio, or a
CD was sold, you would receive a commission, or royalty payment.
Residual
income in Network Marketing is income you continue to earn based on efforts you
put forth initially. This income is based on the sale of products and services.
And, these products must continue to generate repeat sales.
This is one
reason why "consumable" products are the most effective in Network Marketing.
Consumable products are those items that are bought, used up and then replaced,
over and over again.
If you are
marketing a product that is a one time purchase product, you will have a harder
time generating residual income.
Residual
income is desirable in Network Marketing, because this is what allows you to put
forth a lot of effort in the beginning, and reap the rewards of that for months
and years to come!
And, by
building an organization of people working toward a common goal, you can ensure
a strong residual pay-out that will last for years. This is why it is important
that you understand this pay advantage, and invest your effort, energy and time
in other people.
Earning
residual income requires a few things - first that you take action to get
momentum going in your organization.
Second, you
continue building on that momentum, and teach others to do the same.
Finally, you
learn and develop leadership skills that will provide the foundation that
supports your entire organization.
People
follow people, and leadership skills are developed. Leaders are created, not
necessarily born.
In the
beginning, you have the "privilege" of working lots of hours for a little
pay. In the end, you have the "joy" of working little hours for lots of
pay.
People ask
me all of the time how much I made my first month in the business. The answer is
– “I don’t know. I don’t know because I still get paid each and every month on
the efforts I put into that very first month.”
That’s the power of residual income!
Get started
and then build on your efforts each and every month. Be a leader of others and
watch the residual income roll in.
Duplication and Geometric Growth
Finally, we
are at DUPLICATION AND GEOMETRIC GROWTH.
Another exciting concept, and probably the most exciting concept!
Have you heard the "Penny a Day" story? This is a good illustration to get you
thinking about the power of this geometric growth.
Let's say you start on the 1st day of the month with 1 penny in your
bank account. Now, you are going to double it every day for the rest of the
month.
Any guess
about how much you will have in your account on day 30, or, day 31?
Well, here you go -
Day 1 - 1 cent
Day 2 - 2 cents
Day 3 - 4 cents
Day 7 - 64 cents (hmmmm)
Day 14 - $81.92 (getting a little more interesting)
Day 21 - $10,485.76 (getting A LOT more interesting!)
Day 30 - $5,368,708 (I'm definitely interested!)
and you can do the math on Day 31!!
See the power of geometric growth and duplication?
Duplicating yourself means teaching someone else to do what you do. When the two
of you each teach another person, you duplicate it again, only twice. And so on,
and so on, and so on!
(Remember that shampoo commercial about telling two friends, who tell two
friends? I know, I am dating myself, but that truly is what we do!)
That's Network Marketing! Ready to get started?
Join the team!!!

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